Most B2B SaaS teams are sitting on a treasure trove of original data, with no way of getting it out there. We turn yours into research that journalists quote and AI engines cite.
We work with your team to find the newsworthy story in your data and build a study around it.
A press release and blog post, with infographics
Every study ships with a dedicated press release, a full blog post for your site and infographics reporters can lift into their coverage.
Personalized outreach to journalists in your space
We build a list of journalists who cover your space and send each one a personalized email. They already write about topics like yours, so the chance of coverage is much higher.
THE PROBLEM
Journalists and AI engines cite original data, not opinions. But most B2B SaaS teams don’t have the time or the in-house PR expertise to turn what they know into research, and a press release with nothing new in it gets ignored.
THE SOLUTION
Digital PR Data Studies: original research that earns backlinks, press and AI citations.
One study gives journalists a reason to link to you and AI engines a fact to attribute to you.
Built from data only you have
Your product and customer data hold findings nobody else can publish. We work with your team to find the angle that’s newsworthy and reinforces your point of view on the problem you solve.
Packaged for busy journalists
Each study comes with a dedicated press release, a full blog post and infographics, so a reporter can pull a stat, a chart and a quote in minutes.
Pitched to reporters who cite research like yours
No mass media lists. Alongside press release distribution, we reach out directly to journalists who have quoted similar studies in their own work.
Structured so AI engines can cite it
AI engines lift specific, attributable claims into answers. A study gives them a number with your name on it.
How it works
From raw data to press coverage. We handle everything.
01
We find the story in your data
We work with your team to dig through the data you already have and find the finding that’s newsworthy. It might be product usage, a customer survey or the answers on an intake form.
02
We write the study, press release and infographics
You get a full blog post for your site, a dedicated press release and infographics that make the key numbers easy to quote. Human-written and structured the way journalists and AI engines pull facts.
03
We distribute it and pitch journalists directly
The release goes out through a press release service, and we send targeted pitches to journalists who have quoted similar pieces in their work. The study lands with people who have a reason to cover it.
Results
The numbers behind our data studies
10
Earned links per study on average, from journalist outreach
50–100
More links per study from the press release itself
1 yr+
Testing what actually moves AI visibility
100%
Human-written, strategist-guided content
5.0
Verified
“Spyndle secured brand mentions for us that drove more demos from AI search. They delivered a clear ROI within a few months.”
5.0
Verified
“Spyndle has conducted research, guest posting, and link building. We now rank higher on Google search, and we’re recommended much more often on all the AI apps.”
5.0
Verified
“Spyndle handles all of our AEO and works to ensure that our company is appearing in LLM results. I love that they specialize in B2B SaaS.”
Pricing
One digital PR package, built for B2B SaaS
Everything from the study to the journalist outreach, for one price.
Digital PR data studyAll-inclusive
$5,000
Per data study
An original data study, written up as a press release and a blog post with infographics, then distributed to the press and pitched to journalists.
